In the light of economic reality, nothing is free. Someone — be it an advertiser, an administrator, an investor or an entrepreneur — is footing the bill for every one and zero that’s electronically transmitted across this great Internet of ours. And at some point, most of those folks expect to see a return on their investment.
And just as we’ve grown used to paying for music through apps such as iTunes and getting cheap access to films online through Netflix, it’s about time we suck it up as consumers and start paying for the bandwidth we use, from web hosting to online storage to site creation and maintenance. As we all know, there’s no such thing as a free lunch.
via mashable.com