One of the oldest human images known, the so-called Venus of Willendorf, created about 25,000 years ago, features a bosom of Dolly Parton-esque dimensions. Two hundred fifty centuries later, the power of the exaggerated breast shows little sign of getting old. According to the American Society of Plastic Surgery, 347,254 breast augmentation procedures were performed in the United States in 2007, making it the nation's most commonly performed surgical procedure. What gives the female breast such transcendent influence over heterosexual male consciousness?