No columnist or reporter or novelist will have his minute shifts or constant small contradictions exposed as mercilessly as a blogger’s are. A columnist can ignore or duck a subject less noticeably than a blogger committing thoughts to pixels several times a day. A reporter can wait—must wait—until every source has confirmed. A novelist can spend months or years before committing words to the world. For bloggers, the deadline is always now. Blogging is therefore to writing what extreme sports are to athletics: more free-form, more accident-prone, less formal, more alive. It is, in many ways, writing out loud.
Kill your word-processor
Word, Google Office and OpenOffice all come with a bewildering array of typesetting and automation settings that you can play with forever. Forget it. All that stuff is distraction, and the last thing you want is your tool second-guessing you, "correcting" your spelling, criticizing your sentence structure, and so on. The programmers who wrote your word processor type all day long, every day, and they have the power to buy or acquire any tool they can imagine for entering text into a computer. They don't write their software with Word. They use a text-editor, like vi, Emacs, TextPad, BBEdit, Gedit, or any of a host of editors. These are some of the most venerable, reliable, powerful tools in the history of software (since they're at the core of all other software) and they have almost no distracting features — but they do have powerful search-and-replace functions. Best of all, the humble .txt file can be read by practically every application on your computer, can be pasted directly into an email, and can't transmit a virus.
There's no doubt that social-media networks are fantastic communication machines. They allow people to feel connected to a virtual community, make new friends and keep old ones, learn things they didn't know. They encourage people to write more (that can't be bad) and write well and concisely (which is hard, trust us). They are a new form of entertainment (and marketing) that can occupy people for hours in any given day.
"Great blogging is great writing, and it turns out great Twittering is great writing — it's the haiku form of blogging," says Debbie Weil, a consultant on social media and author of The Corporate Blogging Book.
But the art of the status update is not much of an art form for millions of people on Facebook, where users can post details of what they're doing for all their friends to see, or on Twitter, where people post tweets about what they're doing that potentially every user can see.
I fail to see any clear distinction between someone's boring Twitter feed – considered only semi-literate and very much bad – and someone else's equally boring, paper-based diary – considered both pro-humanist and unquestionably good.
Kafka would have had a Twitter feed! And so would have Hemingway, and so would have Virgil, and so would have Sappho. It's a tool for writing. Heraclitus would have had a f***ing Twitter feed.